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INFLUENCER MARKETING AGENCY
INFLUENCER MARKETING THAT DRIVES SALES

We help global brands scale through data-driven influencer campaigns and affiliate systems across Turkey, Europe, MENA & Dubai.

TRUSTED BY
HEPSİBURADA
MİGROS
TEMU
PAYSEND
BOYNER
İKAS
L'ORÉAL
KİDZANİA
MONAY
TALYA
STARFAN
NAUTİCA
GANT
UNITED 4
GREEN BLACK
RAKLE
TANSAŞ
ANPA GROSS
MİON
HEPSİBURADA
MİGROS
TEMU
PAYSEND
BOYNER
İKAS
L'ORÉAL
KİDZANİA
MONAY
TALYA
STARFAN
NAUTİCA
GANT
UNITED 4
GREEN BLACK
RAKLE
TANSAŞ
ANPA GROSS
MİON
WHO WE ARE

KAMPANYA DEĞİL, SATIŞ GETİREN SİSTEMLER KURUYORUZ

Influencer marketing is no longer just about visibility — it's a direct sales channel. At Qube, we transform brands' influencer investments into measurable growth through data-driven strategies and affiliate systems.

With engaging content and data-driven strategies, we connect brands with hundreds of thousands of followers daily — reaching the right audience at the right moment on the right platform.

For global brands operating in Turkey, Europe and MENA, we turn influencer marketing into a scalable and sustainable revenue channel.

5K+
CREATORS IN NETWORK
30+
BRAND CLIENTS
4
GLOBAL OFFICES
5
MARKETS
GLOBAL PRESENCE

BUILT IN ISTANBUL.
SCALING GLOBALLY.

Istanbul
TURKEY · HQ

Headquarters & primary operations. 5,000+ creator network across all major platforms.

Suadiye Mah. Bağdat Cad. ARK 399/1 iç kapı no:1 Kadıköy, İstanbul

London
UNITED KINGDOM

European operations hub. Access to UK & Western European creator ecosystem.

Wenlock Road, London N1 7GU

Bucharest
ROMANIA

Eastern Europe expansion. Local team with deep regional influencer relationships.

Calea 13 Septembrie 90, Sector 5, Bucharest, Romania

Dubai
UAE

MENA & Gulf region coverage. On-site Global Operations Manager.

Marasi Drive, Business Bay, Dubai, UAE

OUR SERVICES

WHAT WE DO

01
Doğru Influencer Seçimi & Aktivasyonu

Markanız için en doğru influencer'ları veri odaklı analizlerle belirleriz. Sadece erişime değil, dönüşüm potansiyeline odaklanır; kampanyayı baştan sona satış hedefiyle kurgular ve yönetiriz.

→
02
Satış Odaklı Affiliate Sistemi

Influencer'ları tek seferlik içerik üreticisi değil, sürekli satış getiren kanallara dönüştürürüz. Her creator için özel link ve kodlarla performansı ölçer, sürdürülebilir ve ölçeklenebilir bir gelir modeli kurarız.

→
03
Data & Optimization

Real-time creator scoring, conversion tracking, and ROI optimization. Every decision backed by data, not guesswork.

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OUR EDGE

SIRADAN BİR AJANS DEĞİLİZ. SONUÇ ÜRETEN BİR SİSTEMİZ.

NEDEN MARKALAR QUBE'A GEÇİYOR?
→Daha düşük müşteri edinme maliyeti
→Daha yüksek dönüşüm oranı
→Ölçeklenebilir influencer sistemi
CLIENT STORIES

WHAT CLIENTS SAY

"
AFFILIATE GROWTH

Qube ile influencer marketing'i performans odaklı bir satış kanalına dönüştürdük. Affiliate model sayesinde creator'lar üzerinden sürdürülebilir ve ölçeklenebilir bir büyüme yakaladık.

Campaign Manager
TEMU Romania
"
PERFORMANCE MARKETING

Affiliate odaklı influencer yaklaşımı sayesinde creator'lardan gelen dönüşümleri net bir şekilde ölçebildik. Kampanya performansı ve satış tarafında ciddi bir artış sağlandı.

Marketing Director
Hepsiburada
"
CAMPAIGN

Qube'un yaratıcı seçimi ve kampanya kurgusu markamızın doğru kitleye etkili bir şekilde ulaşmasını sağladı. Hem marka görünürlüğü hem de kampanya performansı açısından güçlü sonuçlar elde ettik.

Brand Manager
L'Oréal Turkey
Qube Agency Event
CASE STUDIES

FROM CONTENT TO REVENUE

Migros Campaign
INFLUENCER KAMPANYASI Türkiye · TikTok · Instagram
Migros

Migros için Türkiye'de gerçekleştirilen bütçeli influencer kampanyası. TikTok ve Instagram'da içerik üreticileri aktive ederek ürün keşfini ve mağaza trafiğini artırdık.

+320%Creator Sales
150+Creators Activated
-40%CAC Reduction
L'Oréal Campaign
INFLUENCER KAMPANYASI Türkiye · Instagram · YouTube
L'Oréal Turkey

L'Oréal Türkiye için bütçeli influencer kampanyası. Instagram ve YouTube'da orta ölçekli yaratıcı ağı kurarak marka bilinirliğini ve ürün etkileşimini güçlendirdik.

2.4M+Organic Reach
8.2%Avg. Engagement
220+Content Pieces
Talya Campaign
INFLUENCER KAMPANYASI Türkiye · Instagram · TikTok
Talya Bitkisel

Talya Bitkisel için Türkiye'de bütçeli influencer kampanyası. Güzellik ve yaşam tarzı mikro-influencer'larını aktive ederek markayı yeni bir kitleyle buluşturdu.

180+Creators
4.1MTotal Reach
6.2xROI
Paysend Campaign
AFFILIATE KAMPANYASI UK · Instagram Stories
Paysend

Paysend için UK'de gerçekleştirilen bütçeli influencer kampanyası. Hedefli içeriklerle Instagram Stories'da creator'ları aktive ederek uygulama indirmelerini artırdık.

95+Creators
1.8MReach
+210%Installs
HOW WE WORK

OUR PROCESS

01
Strateji & Doğru Kurgu

Markanızı, hedef kitlenizi ve büyüme hedeflerinizi analiz ederiz. En yüksek dönüşümü sağlayacak kanal, creator ve KPI yapısını belirleriz. → Amaç: Doğru başlangıç, daha yüksek sonuç

02
Veriyle Creator Seçimi

40+ performans sinyaline göre influencer'ları analiz eder, en yüksek satış potansiyeline sahip creator'ları seçeriz. → Amaç: Doğru creator, daha yüksek dönüşüm

03
İçerik & Yayına Hazırlık

Creator'lara satış odaklı brief verir, tüm içerikleri kalite kontrolünden geçirir ve yayına hazır hale getiririz. → Amaç: İçerik değil, performans üretmek

04
Yayın & Performans Optimizasyonu

Kampanyaları yayına alır, performansı anlık olarak takip eder ve bütçeyi en iyi sonuç veren creator'lara yönlendiririz. → Amaç: En yüksek ROI

05
Raporlama & Ölçekleme

Tüm verileri analiz eder, kazandıran creator ve içerikleri büyütürüz. Sürekli gelişen ve ölçeklenen bir sistem kurarız. → Amaç: Sürdürülebilir büyüme

PLATFORM & TECH

VERİYLE DAHA AKILLI, DAHA KARLI KAMPANYALAR

We use proprietary tools and advanced analytics to make every campaign decision smarter and faster.

◆
Creator Scoring Engine

40+ performance signals scored per creator before any campaign selection.

▲
Real-Time Conversion Tracking

Live dashboards showing sales, CAC and ROI per creator — not just views.

●
Affiliate Link Management

Unique tracking per creator, automated commission calculation and reporting.

■
Campaign Optimization AI

Automated signals to reallocate budget to top-performing creators mid-campaign.

QUBE PLATFORM
5,000+
Creators Indexed
40+
Scoring Signals
Real-time
Performance Data
Campaign ROI6.2x avg
Creator Match Score94%
Affiliate Conversion+320%
platform.qubeagency.ai →
OUR TEAM

QUBE TEAM

Kadir Giray Vardarlı
Kadir Giray Vardarlı
Co-Founder / General Manager

30+ influencer projects, 2,500+ campaigns, 12+ international markets, 20+ events globally.

Şeyda Suner
Şeyda Suner
Co-Founder / CFO

16 years in banking as IT & Financial Manager. Angel investor in FinTech & Gaming across Turkey and Europe.

Merve Vardarlı
Merve Vardarlı
Chief Operations Officer

4 years in influencer marketing. Key role in launching Trendyol Influencer Affiliate Project in Turkey.

Ezgi Merdinligil
Ezgi Merdinligil
Global Operations Manager

Former influencer. Lived in London, currently based in Dubai. Leads all global campaign operations.

Amalia Amma
Amalia Amma
Global Operations Specialist

Romania specialist. 5+ years across multiple leading influencer agencies.

Hazal Şanlı
Hazal Şanlı
Operations Specialist

Digital marketing expert specialising in influencer collaborations and performance campaigns.

INSIGHTS

INFLUENCER MARKETING INTELLIGENCE

AFFILIATE MARKETING
Why Affiliate Models Outperform Traditional Influencer Deals in 2025

Performance-based creator partnerships are delivering 3-5x higher ROI than flat-fee campaigns. Here's why brands are making the switch.

March 2026Read More →
DATA & STRATEGY
The 40 Signals We Use to Score Every Creator Before Activation

Follower count is just the beginning. Our proprietary scoring model evaluates engagement quality, audience authenticity and brand safety.

February 2026Read More →
GLOBAL MARKETS
Influencer Marketing in MENA: What Brands Need to Know in 2026

The Gulf region is the fastest-growing influencer market globally. We break down the platforms, creators and strategies that drive results.

January 2026Read More →

Why Affiliate Models Outperform Traditional Influencer Deals in 2025

The influencer marketing industry has undergone a fundamental shift. Brands that once paid flat fees for sponsored posts are now demanding measurable ROI — and affiliate models are delivering exactly that.

The Problem with Flat-Fee Campaigns

Traditional influencer deals are simple: you pay a creator a fixed amount to post about your product. The creator gets paid regardless of performance, and the brand gets reach — but not necessarily revenue. In a market where every marketing dollar is scrutinised, this model is losing ground fast.

How Affiliate Models Work

In an affiliate model, creators receive a unique tracking link or discount code. When their audience makes a purchase through that link, the creator earns a commission — typically 5–30% depending on the product category. The brand only pays when a sale is made. No sale, no cost.

The Data Speaks for Itself

Across our campaigns at Qube Agency, affiliate-driven creator programs consistently deliver 3–5x higher ROI than equivalent flat-fee campaigns. Our TEMU Romania program — which activated 150+ creators on an affiliate basis — saw a 320% increase in creator-driven sales within 90 days, with a 40% reduction in customer acquisition cost.

The Hybrid Advantage

The most effective approach combines both models: a modest base fee to secure creator participation and content quality, plus commission on sales. This aligns incentives on both sides — creators are motivated to perform, and brands get the content they need while controlling cost.

At Qube, we build hybrid systems that treat creators as long-term revenue partners, not one-off content producers. The result is a compounding growth engine that gets more efficient over time.

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The 40 Signals We Use to Score Every Creator Before Activation

Most agencies select influencers based on follower count and aesthetic fit. At Qube, we use a proprietary scoring model that evaluates 40+ data points before any creator is activated on a campaign.

Why Follower Count is Misleading

A creator with 500K followers and 1.2% engagement rate will typically underperform a creator with 80K followers and 9.4% engagement. Yet most brands still optimise for reach. Our data consistently shows that engagement quality — not volume — is the strongest predictor of campaign conversion.

The Four Signal Categories

Audience Quality: We analyse follower demographics, geographic distribution, account authenticity scores and audience growth patterns. A sudden spike in followers is a red flag; organic, sustained growth is what we look for.

Engagement Quality: Beyond likes and comments, we measure save rates, share rates, story completion rates and click-through rates on previous branded content. A high save rate signals genuine purchase intent from the audience.

Brand Safety: Every creator's historical content is scanned for potential brand risk — controversial topics, competitor partnerships, inconsistent messaging or audience complaints.

Commercial Performance: Where available, we analyse previous affiliate link performance, conversion rates and average order values. Past commercial behaviour is the strongest predictor of future results.

The Result

Creators selected through our scoring model deliver an average 94% audience match score and consistently outperform industry benchmarks on conversion. It's why our campaigns achieve an average 6.2x ROI across all verticals.

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Influencer Marketing in MENA: What Brands Need to Know in 2026

The Gulf region has emerged as one of the fastest-growing influencer marketing markets globally — and it operates by its own rules. Brands entering MENA without local expertise consistently underperform. Here's what you need to know.

The Scale of the Opportunity

The UAE, Saudi Arabia and wider Gulf region have some of the highest social media penetration rates in the world. Instagram and TikTok usage in the UAE exceeds 70% of the population. Influencer marketing spend in MENA is projected to grow 35% year-on-year through 2027, outpacing every other region globally.

Platform Dynamics Are Different

While Instagram dominates globally, Snapchat has unusually high penetration in Saudi Arabia and the UAE — often outperforming Instagram for certain demographics. TikTok is growing rapidly, particularly among 18–30 year olds. Any MENA strategy that ignores Snapchat is leaving significant reach on the table.

Cultural Nuance is Non-Negotiable

Content that works in Turkey or Europe often needs significant adaptation for Gulf audiences. Ramadan creates the region's biggest content and commerce moment of the year — brands that plan campaigns around it see dramatically higher engagement. Local dialect, modest presentation norms and community values all influence what resonates.

The Micro-Influencer Advantage

In MENA, micro-influencers (10K–150K followers) consistently outperform macro creators on trust and conversion metrics. Gulf audiences place enormous value on authenticity and personal recommendation — a local creator with 50K highly engaged followers will typically drive more sales than a regional celebrity with 2M.

How Qube Operates in MENA

Our Dubai office — led by an on-site Global Operations Manager with deep Gulf market experience — manages all MENA campaigns with genuine local expertise. We have established creator networks across the UAE, Saudi Arabia and Kuwait, and understand the commercial, cultural and regulatory landscape that shapes effective campaigns in the region.

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FAQ

FREQUENTLY ASKED QUESTIONS

How long does it take to launch a campaign?
Depending on the scope, the process is typically ready to go live within 3–10 days. Strategy, creator selection and content preparation move fast and data-driven.
We start fast, we deliver fast.
What markets do you operate in?
We operate globally, primarily across Turkey, Europe and MENA. With our local teams and strong creator network, we take fast and effective action in every market.
What's the difference between influencer campaigns and affiliate programs?
Influencer campaigns typically focus on brand visibility and content creation. Affiliate programs are directly sales- and performance-driven. At Qube, we combine both models to build systems that deliver brand impact and measurable revenue.
We don't just create visibility — we generate sales.
What is the minimum budget to work with Qube?
Since we build a unique structure for every brand, there is no fixed minimum budget. However, we generally work with performance- and scalability-focused budgets to achieve sustainable and meaningful results.
We determine the best model together based on your needs.
How do you measure campaign success?
We measure success not just by reach, but by business outcomes: Revenue, Conversion Rate, Customer Acquisition Cost (CAC), and Return on Investment (ROI). All metrics are tracked per creator and reported transparently.
Do you work with nano and micro-influencers?
Yes. Nano and micro-influencers can deliver high conversion rates, especially in affiliate and performance-driven campaigns. At Qube, we select creators based on performance potential, not follower count.

READY TO GROW?

Let's build an influencer system that turns creators into your most powerful revenue channel.

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